PESTLE analysis
Scan the big-picture forces around a plan or decision — Political, Economic, Social, Technological, Legal and Environmental. Add points, edit inline, then export PNG, PDF or text.
Open PESTLE analysis →What is the PESTLE analysis tool?
A PESTLE analysis builder for scanning the big-picture forces around a plan or decision across six lenses: Political, Economic, Social, Technological, Legal and Environmental. Add points and edit them inline in a tinted six-cell grid, then export as PNG, PDF or text. It runs entirely in your browser and saves your work on your device — no accounts, no cloud, no AI.
How to use PESTLE analysis
- Name your analysis — Type a title for the plan or decision you're scanning at the top of the board.
- Add points to each cell — Use the + button on any of the six categories to add a point, then type straight into the item.
- Edit and tidy — Edit any point inline, or delete the ones you no longer need. The item counter keeps track of how many you've added.
- Export or copy — Save the board as a PNG image or a PDF, or copy the whole analysis as plain text to paste elsewhere.
Frequently asked questions
What do the six PESTLE letters stand for?
Political, Economic, Social, Technological, Legal and Environmental — six lenses for spotting the external forces that could affect a plan or decision.
Is my analysis saved if I close the tab?
Yes. Your title and all six categories of points are stored on your own device, so the working analysis is still there when you come back. Nothing is sent to a server.
What formats can I export?
You can download the board as a PNG image or a PDF, and copy the whole analysis as plain text for pasting into a document or email.
Does it use AI to suggest points?
No. This is a manual builder with no AI or cloud — every point is one you add and edit yourself.
How do I start over?
Use the Clear all button. It asks for confirmation first so you don't wipe the board by accident.
Tips
- Add a few concrete points per cell rather than long paragraphs — PESTLE works best as a scannable list.
- Export to PNG to drop the board into slides, or PDF for a tidy handout.
- Pair it with a SWOT analysis: PESTLE maps the external forces, SWOT turns them into strengths, weaknesses, opportunities and threats.